25Aug

Empowering Youth Through Entrepreneurship: YOUTH4YOUTH 2.0’s Impactful Journey as ‘Rakan Pelaksana’

Corporate Communications Department


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The Sekretariat Rakan Muda (SRM) MMU Cyberjaya achieved a remarkable milestone with the conclusion of YOUTH4YOUTH 2.0, an initiative that has been designated as ‘Rakan Pelaksana’ by the Ministry of Youth and Sports under the Rakan Muda framework. This innovative project carried out in collaboration with Pertubuhan Kebajikan Anak-anak Yatim & Miskin (PEYAKIN) Negeri Sembilan, has taken significant strides in nurturing an entrepreneurial spirit and vital life skills among its beneficiaries.

The journey embarked upon on 10 June 2023 culminated in a spectacular closing ceremony on 19 August 2023. The MMU Cinema witnessed a memorable event, graced by the presence of Mr. Syamsul Tahrin bin Mohd Tahir, Deputy Director General of the Youth Development Division, National Youth and Sports Department.

However, this wasn’t the conclusion but rather a transition into the grand culmination of YOUTH4YOUTH 2.0 – a product sale extravaganza at Lorong Belakang Cyberjaya @ Shaftsbury Square Cyberjaya, featuring the exquisite creations of PEYAKIN children.

The highlight of this event was the offering of products carefully crafted during the seventh week’s module titled “Penghasilan Produk Makanan” (Food Product Manufacturing). The outcome of the children’s labour manifested as nearly 30 sets of delectable honey cornflakes, instantly captivating the attendees. Beyond this, the event stall displayed an array of culinary delights, including 60 packs of Rice Sets showcasing Nasi Ayam Berempah and Nasi Ayam Buttermilk.

Amidst this vibrant setting, a breakthrough moment unfolded with the first sale, fortifying the children’s confidence. Astoundingly, the initial stock of 30 sets of Honey Cornflakes sold out within an hour, surpassing expectations and setting the tone for the rest of the event. By the end of the day, all products found their way to eager buyers, a testament to the collective hard work and determination that fueled the event’s triumph.

This achievement garnered recognition beyond the event itself, with Rakan Muda official’s Instagram (@rakanmudaofficial) and Facebook pages spotlighting YOUTH4YOUTH 2.0 with the resonating tagline ‘Ingat YOUTH4YOUTH, Ingat Rakan Niaga, Ingat Rakan Muda!’.

The future holds exciting prospects for collaborations with entities like KBS, PEYAKIN Negeri Sembilan, Yayasan Universiti Multimedia, and YOUTHVENTURES.ASIA, as the mission to cultivate capable and self-assured individuals continues to unfold.

YOUTH4YOUTH 2.0 stands tall as an embodiment of empowerment, showcasing the transformative impact that dedicated efforts can have on nurturing young talents and fostering a generation primed for success.