The Faculty of Business (FOB) accomplished a significant milestone by successfully orchestrating its 3rd International Student e-Exchange Programme (ISeEP), spanning from 5 December to 19 2023. This virtual gathering attracted a substantial turnout of approximately 250 participants hailing from Malaysia, Indonesia, the Philippines, China, and various other nations. Under the overarching theme of “Connectivity Unleashed: Revolutionising Learning Through Digital Innovation,” the event sought to explore and leverage the transformative potential of digital innovation in education.

Collaborating closely with esteemed educational institutions like Universitas Pakuan, Universitas Mercu Buana, and Universitas Dian Nuswantoro from Indonesia, as well as the University of the Cordilleras from the Philippines, the e-Exchange fostered a platform for a robust exchange of ideas and expertise. Throughout the 15-day event, these collaborative universities actively engaged in expert talks, showcasing their knowledge and insights in diverse areas.

The program’s agenda was enriched with a multitude of engaging and informative sessions. Participants delved into a wide array of topics, including cultural and digital communications, the ethical dimensions of artificial intelligence, ChatGPT analytics, intercultural communication, taxation in the digital era, social media strategy, and analytics, among numerous others. This comprehensive exposure provided students with multifaceted insights and a deeper understanding of contemporary issues at the intersection of business, technology, and culture.

The culminating day of the event was marked by a momentous occasion as all deans representing the co-organising universities expressed their profound appreciation to MMU for spearheading this successful initiative. Their shared sentiments echoed a collective hope for the FOB to continue organising such impactful events, anticipating a potential encore in 2024. This enthusiastic endorsement underscored the collaborative spirit and the event’s significance in fostering global connections while advancing innovative learning paradigms.

All in all,  the 3rd International Student e-Exchange Programme of 2023 stands as a testament to the power of collaborative endeavours in harnessing digital innovation to transcend geographical boundaries, enrich educational experiences, and empower future generations of global leaders and entrepreneurs.

Find out more at:

Unveiling the Digital Frontier – Insights from the 3rd ISeEP 2023

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